I have been a Toastmaster for more than 30 years and was recently asked to be president. Toastmasters is critical for growth not just in the area of speaking but also for developing relationships. There are many leadership tracks to take when presenting. Toastmasters also will help develop your skills at providing feedback. I have learned how to give feedback that is impactful and empowering to the speaker. Visit www.toastmasters.org to look into joining a club.

To help prepare a successful speech or presentation, use the 5 P’s as a guideline. Before beginning, consider the purpose for the speech or presentation. Find your passion for the subject. The “P” for preparation doesn’t just involve preparing for your speech, it includes doing homework about the audience. Without this preparation, the other 4 P’s will not have the intended results. Be sure to practice by running through the presentation until you are comfortable. Your performance and familiarity with the subject will be key as to how your speech is received. Keeping the 5 P’s in mind will help to ensure success.

Virtual meetings present multiple challenges. This is especially true for new team members who are being introduced (virtually) to an existing team with a history of working together. Virtual introductions can be made easier by offering time in the first meeting for individuals to really get to know each other before business begins. An interactive discussion is helpful. Ask the team for suggestions as to how best to interact as a new team.

It is easy to be misunderstood in virtual meetings. Facial cues and tone of voice are more difficult to discern. In order to avoid misunderstandings and potential conflict, try to ask questions without making judgements. When differences in opinions or viewpoints arise, offer another point of view as a way to create like thinking. Keeping these tactics in mind during virtual meetings will help to create a strong team.

Meeting on Zoom, GoToMeeting, or WebEx is difficult. Long meetings are especially challenging. Be sure to set up early for the meeting, having the items you need available. Put away any distractions, such as a cell phone or additional paperwork (no multi-tasking). Keeping engaged will help you connect with those in the meeting. Facial expressions are the best way to ensure a personal connection (smiling and making eye contact directly into the screen). Watch for cues to ensure your message is being heard. Always use mute when you are not talking. Be open to dialogue on Zoom and engage in discussions.

These days, as we are all wearing masks, your eyes are often what people see and notice. Eyebrows help frame your eyes. Sparse eyebrows or a lack of eyebrows brings less definition to your eyes. We want eyebrows to have an expression of questioning or agreeing–not just a blank look. Eyebrows that are too heavy can be alarming or intimating. There are numerous products to help define eyebrows. If you’re not sure what to use, take several pictures using your phone and send it to other individuals for feedback.

Egos are fragile. The wisest person is the one without a glaring ego. How does one keep it in check? Be aware of the trigger or triggers, such as speaking without letting another person have a voice. Surround yourself with individuals who bring talent to the table. Don’t hire individuals who agree too much with you. Seek honest feedback, even when it hurts. Remember not to act like the smartest person in the room.

Being on LinkedIn offers many benefits. Keeping your profile up to date gives you a presence without a website. A strong LinkedIn profile may help you receive a promotion to a potential project, obtain a new position, or make a career move. Be sure to include critical elements, such as a current picture and biography. Continually add new content in order to keep your profile fresh. Remember, LinkedIn is not a vehicle to sell products or services. It is a social media platform to let the audience know about you and what you offer.

Most individuals don’t like to see themselves on camera. However, today’s business and social worlds are now being conducted on Zoom, Go to Meeting, and WebEx – just to name a few vehicles. To best prepare for being on one of these platforms, it is important to practice. Set the camera on your phone to video. Record a minute or two of you speaking and presenting your talking points. Record the video in the main location that you will use. Background is important. Watch different programs individuals are making from their homes. Model the ones that would work in your situation. Entertainers are being shown in home situations (kitchens and living rooms). Professional experts on different subjects are presenting from their home offices. Tom Ford has two tips. He suggests having a lamp beside your computer for light and using high definition power to reduce glare on your face.  Always remember to put your best (virtual) foot forward.

Recently, Seth Godin presented a webinar about how an entrepreneur can manage life and business being at a standstill due to the current coronavirus pandemic. Seth talked about his many ventures, successes, and failures. The important take away for me was how to present and view my consulting and coaching business as adding value to one’s target market (in my case, the client). It is key to be able to describe, in simple language, the value that is being added. It is important to know what to say to a potential new client. Godin also stressed having “smart persistence”. This means not giving up when an idea doesn’t work but doing what is needed to make it work—whether that means adding or taking something away. Marketing is understanding what the target market needs and providing it. Being the provider who adds value is what makes us tick.