Anna Soo Wildermuth

Welcome to Personal Images, Inc.!

Here I'll give you up to date tips on developing your personal and professional image to ensure your first impression will be your best impression. Also I will blog about current image and communication blunders. Feel free to join the discussion by leaving comments, and stay updated by subscribing to the RSS feed. Thanks for visiting my blog. – Anna

Change One Thing is a superb book that gives excellent advice to help jumpstart your engine." Stephen R. Covey, author, The 7 Habits of Highly Effective People

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Archive: Color

What is a Signature Brand?

A signature brand can be a color that is recognized as belonging to an item or person. Take McDonalds, for example. McDonalds’ signature colors are red and yellow. Apple’s signature is the apple with a bite missing. For Anna Wintour of Vogue, it is her hair cut. Eyewear has now become an easy way to make a statement and be a brand. For Simon Sinek, it is his colorless eye frames. Consider choosing a color or jewelry pieces that can be worn constantly.

Color Hues

Colors have different hues and tones. Imagine the color pink. Pink is red with white added–more red or white will cause it to be darker or lighter. Pink with a drop of yellow can become peach. For individuals with olive skin tones, peach may be a color to avoid, as it can give a washed-out skin look. To test a color, put the color next to your face. If it adds color, the hue works; if it washes the color from the face, add more color to the face (make-up or lipstick) to make the color of the item work. Colors add pop and style. They can bring attention or vibrancy or can take away and make individuals look washed out and tired.

Neutral Nail Polish Tones

Ballet Slipper has been my go-to nail polish color for more than 20 years. It is reported to be the number one-color choice—and that’s saying something with the hundreds of colors of nail polish on the market. Ballet slipper pink is a color that looks good on everyone. It also hides any wear and tear on the cuticles. However, it can highlight any red roughness around the cuticles. Gray, a color that started as a trend, continues to be popular. In 2008, Michele Obama wore it during a speech. Gray nail polish is neutral but can have a dead look on certain skin tones because it can make the skin look blue and bruised.

 

 

What is the New Black?

The color beige has been seen more frequently in the last few years, It was, and continues to be, the color of choice for heels for women. Now, we are seeing beige in other clothing options, such as suits, jackets, slacks, and accessories. There is one main issue with this color—not everyone can wear it. As neutral as the color beige seems, it can wash out certain skin tones. When wearing beige, unless you are a redhead, choose bold coloring around the face or choose make-up, such as lipstick, that brings color back to the face. Men, when wearing a beige shirt (a very casual look), should choose a shirt with a slight pattern with beige as the background color. I love beige slacks and I always wear my khaki suit with a very white shirt or black top to break the beige away from my face. I also add more color to my lipstick. Wearing the color beige can look crisp, neutral, and professional—when taking into account the above tips.

 

Never too much color

Color can be used in full force if the style and cut of the clothing item works. You can even wear the same color top to bottom!

Michelle Obama, the former First Lady has been on a whirlwind. 99% of the time she wears a suit (Yes!) in an array of colors from a metallic cyan-hue suit to a multicolor strip golden suit. Material chosen, cut, and styled, plays a major role in expressing a powerful statement with color. It also needs to be the right occasion.

Her stage presence has always been as a dynamo!  This includes her book tour presence which has been a showstopper and fun to watch. Her suit colors and choices accent her brilliance.

Color is everything

My favorite colors are black and gray. When worn in jackets and outerwear it gives me comfort. Plus, those colors are also very easy to mix and match with other shades.

However, when photographed wearing these colors, I look dreadful! But wearing reds and bright colors always photograph well. So, I counteract the drabness of the gray and black with red by putting on brighter makeup and a bold lipstick. I have too many dull pictures of myself in dark colors and learned that a bold lipstick makes my skin pop!

 

Hair color for men

In a recent television interview, a well-known international actor, politician, and respected activist did not appear to be aging well. The reason was that his hair color was very flat and unnatural looking. His facial hair was as gray as some sections of his hair.

He would have looked much sharper with just letting his hair go gray. Coloring hair becomes very difficult when it has been done for many years. Gray on men always looks better than a dye job.

Trend to classic – the yellow

The first yellow introduced was the primary yellow, then it became a golden yellow. In 2019, the new shade is lime (chartreuse)  yellow. It has become a neutral color depending on what it is paired with. This color can be worn with grays, navy and even black but it’s not an easy color to wear. It is bright, so before adding it to your wardrobe, try it with as a small accent other clothing items.

Nail polish – statement or accent?

A recent photo of Megan Markle wearing a dark nail polish at a formal event spurred the question- why not a neutral color? I believe she wanted to make a statement focusing on the nails rather than the dress.

However, for an accent, my preference tends toward a less dramatic color, maybe a gray a neutral one (OPI sells very popular nail polish in these color tones, for instance). This brings up the dramatic nail color changes from multicolor to dark to sparkles to even different nail colors on each finger of the same hand! If you live in a fashion environment, wearing dramatic nail colors are the norm, it works. Perfectly groomed, neutral color nails, always make an elegant statement in any setting.

 

Loving color

I wear color brights when working out because it is fun and most athletic shirts are found in multiple colors. Interestingly, my professional clothing tends to be in grays with a touch of a primary color. The dramatic colors come out when presenting in a large venue.

Nikki Haley, the recently resigned US Ambassador to the United Nations, is a fabulous role model for using color to her advantage. When speaking or representing the US she wore navy and gray colors, suggesting a most valued player. When speaking to the press or moving around New York, Niki wore her famous bright dramatic pink in a dress or coat combination. Remember, as you select dramatic color clothing pieces, the fabrics and cuts must possess high quality and design, or they will look cheap and costume like.